📘 The Entrepreneur’s Exit Playbook
Your Strategic Roadmap to Prepare, Position, and Profit From the Sale of Your Business
By Kristopher B. Jones — Serial Entrepreneur, Investor & Managing Director at Legacy Advisors
📕 Paperback 🎧 Audiobook 📲 eBook
👉 Available now on Amazon. Buy Now!
(Already purchase the book and looking for your Bonus Materials? Scroll to the bottom of this page for more information on how to download your free content.)
“You only sell your business once. Don’t wing it.”
If you’re a founder thinking about selling your business — now or in the future — this book is your edge.
This is not fluff. It’s a proven playbook for navigating the single most financially and emotionally important transaction of your life.
Whether you’re 24 months from a sale or fielding offers today, The Entrepreneur’s Exit Playbook will help you:
✅ Maximize valuation
✅ Avoid deal-killers
✅ Prepare mentally, financially, and operationally for a successful exit
✅ Walk away proud — and ready for what’s next
Get the book today and unlock the clarity, confidence, and tactical insight most founders only wish they had before going to market.
🎯 Buy it now on Amazon → Buy Now!
💡 Why This Book Exists
You’ve built something valuable.
But when it comes to selling it — when it’s time to exit — most founders are dangerously unprepared.
They:
Don’t know what their business is truly worth
Don’t understand what buyers are really looking for
Don’t realize how emotionally hard it is to let go
Don’t know how to protect what they’ve earned
And the worst part?
They find this out midway through the deal, when it’s too late to fix.
That’s why I wrote this book.
After selling my own company to eBay and helping dozens of founders navigate the exit process through Legacy Advisors, I saw the same patterns over and over again — even from experienced, successful entrepreneurs.
They all said the same thing:
“I wish someone had walked me through this before I was already in it.”
So I created the book I wish every founder had in their hands before they got serious about selling.
This book is your edge.
📘 What You’ll Learn Inside the Exit Playbook
This is more than theory. This is a founder’s tactical roadmap — with tools, frameworks, and lessons you can use right now.
By reading The Entrepreneur’s Exit Playbook, you’ll learn how to:
✅ Define your true walkaway number — not just a valuation, but the number that secures your future
✅ Understand what buyers care about most (hint: it’s not just revenue)
✅ Identify and eliminate hidden deal-breakers inside your team, tech stack, or contracts
✅ Navigate Letters of Intent (LOIs) with clarity and control
✅ Prepare your data room like a pro, so diligence doesn’t derail the deal
✅ Structure your exit to protect your upside while avoiding golden handcuffs
✅ Transition your identity from “Founder & CEO” to “Free and Clear”
✅ Design your post-exit life — before someone else does it for you
And that’s just the beginning.
You’ll also get access to the Exit Companion — a 50+ page downloadable toolkit (only for book buyers) filled with scorecards, worksheets, and decision frameworks to help you go from idea to action.
🛒 Choose Your Format
Whether you’re a listener, reader, or Kindle junkie —
The Entrepreneur’s Exit Playbook is available in every format.
🖥️ eBook 🎧 Audiobook 📘 Paperback
🎯 Who This Book Is For
This book is for founders who built something worth buying — and now want to protect, maximize, and monetize what they’ve built.
It’s for the entrepreneur who:
Is 12–36 months from an exit and wants a clear, founder-first game plan
Has already received interest from buyers and doesn’t want to mess it up
Is burned out but unsure whether to sell, delegate, or reinvent
Wants to avoid leaving millions on the table due to bad prep or rushed timing
Is thinking, “What’s next for me after I sell?”
Whether you’re:
Bootstrapped or venture-backed
Running a SaaS company, agency, e-comm brand, or service business
A first-time seller or a serial entrepreneur…
This book was built for you.
And if you’re serious about exiting, it will become the most important business book you read this year.
📂 What’s Inside: A Peek Into the Playbook
The Entrepreneur’s Exit Playbook isn’t just a book — it’s a complete exit strategy in your hands.
Here’s what you’ll explore:
🧭 Part 1: Strategic Foundations
What You’ll Learn:
Are you really ready to sell? (Most founders aren’t.)
How to define your Exit Vision — and align it with your lifestyle goals
Walkaway Math: What you need vs. what you want
How to reset your identity beyond your title and business
📌 This section prepares your mindset and mission.
⚙️ Part 2: Execution Playbook
What You’ll Learn:
How to evaluate different types of buyers (strategic vs. financial vs. PE)
Spot red flags that could kill your deal
What a buyer sees when they look at your company — and how to improve it
How to prep your data room before you ever go to market
LOI tactics that protect your interests (structure > sticker price)
📌 This section is where you build leverage.
🧱 Part 3: After the Exit
What You’ll Learn:
How to design a post-exit life that actually excites you
What to say yes/no to after liquidity
Creating your family’s wealth strategy and legacy
Avoiding the “now what?” crisis after the sale
📌 This section helps you win long after the wire clears.
And throughout the book, you’ll find real-world insights, field-tested frameworks, and step-by-step tools that will save you from the most common — and costly — exit mistakes.
🎁 Bonus for Book Buyers: The Exit Companion Toolkit
Every purchase of The Entrepreneur’s Exit Playbook unlocks exclusive access to:
🧰 The Exit Companion
A beautifully designed, 50+ page downloadable toolkit that turns insights into execution.
✅ What’s Inside the Companion Toolkit:
The Founder’s Exit Readiness Checklist
The Exit Vision Builder
The Walkaway Math Worksheet
The Strategic Buyer Matrix
The Dealbreaker Diagnostic
The Data Room Prep Checklist
The Life After Exit Design Grid
And 10+ more tools covering every phase from pre-exit to post-close
These are the same tools used by founders working with Legacy Advisors — now available to you as a bonus download.
📌 Important:
The Exit Companion is only available to verified book buyers.
Purchase the book in any format, then claim your bonus at legacyadvisors.io.
🎯 Buy the book → Get the tools → Build your legacy.
💬 What Founders Are Saying
“Clear, tactical, and founder-first — this book will change how you think about exits.”
— Ed Button, Jr., serial acquirer & co-host of the Legacy Advisors Podcast
“This is the book I wish I had before my first exit. Brutally honest, highly actionable, and packed with insights no one else tells you until it’s too late.”
— Anonymous Founder (from early reader group)
“Kris Jones isn’t just another advisor — he’s lived this. This playbook blends hard-won experience with the kind of tools that founders can actually use. Game-changer.”
— Jessica B., 8-figure agency owner
These founders didn’t guess. They got prepared.
You can too.
🚀 Ready to Build Your Legacy?
You only sell your business once.
Don’t wait until you’re in the deal to start preparing for it.
The Entrepreneur’s Exit Playbook gives you everything you need to:
✅ Think like a buyer
✅ Prep like a pro
✅ Sell with clarity, confidence, and control
✅ And step into what’s next with purpose
This is the founder’s guide to doing the deal right — and doing it once.
📕 Paperback 🎧 Audiobook 📲 eBook
➡️ Buy your copy now on Amazon – order here!
🎁 Then claim your bonus Exit Companion Toolkit — available only to book buyers.
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